Spryker and collectAI jointly optimize brand experience for online shoppers
Hamburg, December 14th 2019 – Spryker Systems and collectAI agree on a partnership and will officially work together from now on. Merchants using Spryker Commerce OS can now integrate the collectAI software as a white label solution. The cooperation between the provider of an innovative commerce operating system and the digital receivables management company aims to extend brand experience for the end customer.
collectAI’s software automates customer communication from the point of purchase: Digital invoices or payment reminders are sent via SMS, email or letter with an integrated QR-code. An integrated payment link leads to the brand’s landing page offering a wide range of payment options. All interactions are visible in real-time on the platform and provide insights into customer behavior.
Spryker expands its portfolio with the collectAI solution.That the consumer can now pay only part of the shopping basket excluding returned items is a particularly exciting feature. Boris Lokschin, Managing Director of Spryker Systems GmbH explains: “Thanks to the Otto Group, collectAI brings in its e-commerce DNA. It is hence the perfect partner for digitizing the receivables management for our clients. The smart technology continues the shopping experience of the user after the purchase and adapts to individual behavior. The fact that the retailer maintains its look and feel during the payment process creates trust and pays into a long-term customer relationship.
Sebastian Hoop, collectAI’s CEO emphasizes: “Spryker is a dynamic and agile solution. The innovative ecosystem is groundbreaking for the future of e-commerce. Helping brands to optimize the customer journey with best in class, flexible technology we add real value to online commerce.
collectAI is a software platform providing digitized, AI-based payments and collection services to manage accounts receivables. Covering the end-to-end process from e-invoicing and payment reminder to debt collection it flexibly optimizes the goals of collection rates, costs and customer retention. It uses digital communication channels and payment solutions for a frictionless checkout process. With its proprietary technology, collectAI fundamentally improves the customer experience, putting the needs and behavior of the end consumer to the center of the service. collectAI, founded in 2016, is part of Germany’s largest e-commerce retailer, the Otto Group.
The Spryker Commerce OS is an innovative commerce operating system for digital pioneers and companies with complex digital business models. Comprehensive processes and article requirements, user-friendly customer touchpoints such as online shops, bots or IoT applications, as well as seamless integration with third-party systems can be realized flexibly with the Spryker Commerce OS. Individualization comes first to ensure companies get a solution that is perfectly tailored to their needs and to reach customers anywhere over a wide range of touchpoints and connections.