Top 5 Reasons for Companies to use E-invoices
Nowadays most invoices are still sent via letter despite e-invoices offering a lot of benefits. E -invoices are receipts which are sent via digital channels such as e-mail. The e-mail contains a direct link so the customer can instantly choose from a number of different online payment options. In addition, the customer can get in touch with the company directly to ask questions and solve issues.
We collected the top five reasons why companies should digitalise their invoice system:
1. Faster Payment
You get paid more quickly. A printed invoice can take up to five days to arrive at the customer’s post box – if at all. For the digital version all that is needed is a device such as PC or smartphone.
2. Less Cost Intensive
Invoices via postal mail create higher costs especially due to shipping charges. Automation and digital communication channels integrated in the process save those costs.
3. Digital Track Record
New data and insights into the customer’s behaviour help to continuously optimise the process. Companies can digitally follow up on reactions to timing, channel and tone of voice – in real-time.
4. Individual Customer Impressions
Thanks to those insights, companies can stop their standard customer communication, and begin to work in a customer-centric way – finally. The communication mix is tailored to the specific needs of each customer. For instance, preferred payment methods or language selection can be configured for specific customer groups.
5. Higher Customer Satisfaction
All this leads to higher customer satisfaction: Most likely the customer will not forget the invoice because it physically ends up in the trash or never arrives. In case of return debt the customer gets a direct response via digital channels which fits more to online customer behaviour. Payments are completed directly via the link to the landing page of the branded site (white label) via PC or smartphone In a nutshell, the individual customer approach leads to higher levels of customer satisfaction. And last but not least, this supports customer retention: Customers which have been acquired for a lot of money (CAC), become to repeat customers.