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A merrier Christmas for Children in Need: collectAI supports Christmas in a Shoebox

Christmas knocking on our door: In our home port of Hamburg this is evident as supermarket shelves are already filled with gingerbread and the first sparkling fairy lights embellish the shopping streets. But Christmas is more than that. It’s about sharing happiness. This year, we are doing this not only by making payment processes simpler and more customer-friendly. We also took part in “Christmas in a Shoebox”

collectAI supports Christmas in a Shoebox

Collecting Gifts for Children in Need

At the event, shoeboxes full to the brim with gifts are sent to children in need in the world. For this purpose, our colleagues donated countless presents for children of different age groups. Soon toys and teddy bears piled up, making our office look like a scene from Toy Story. Together, we filled them in shoeboxes and gift-wrapped all of them – ready for shipment.

collectAI supports Christmas in a Shoebox

Being part of the Otto Group, social responsibility is firmly anchored in our DNA. With projects like these, we to contribute to making the world a better place.

“Every one of us can do our bit to make sure that things in our society improve.”
Prof. Dr. Michael Otto, Chairman of the Supervisory Board of the Otto Group

Christmas in a Shoebox: That’s how you can participate

Christmas in Shoebox is the world’s largest gift campaign for children in need. It is currently sponsored by Samaritan’s Purse – The Good Samaritans. Since the beginning of the campaign, more than 157 million shoeboxes have brought children in 160 countries around the world a merrier Christmas. Find out now how companies can participate.

collectAI supports Christmas in a Shoebox